Our Ocean Mission
We work responsibly to reduce our impact on the oceans. By selecting environmentally friendly materials we can all protect our planet.
About Jack O'Neill
Our founder, Jack O’Neill was a true ocean pioneer and a passionate and dedicated surfing enthusiast. His original mission for designing and producing the world’s first neoprene surfwear was that he simply “wanted to surf for longer”.
This is your go-to shirt this summer. Jack's Base Polo Shirt comes in a range of colours to match all of your outfits and, because sustainability is as important as style, it is 100% BCI™ Cotton. Three buttons and the neck and a small wave logo. The Better Cotton Initiative makes global cotton production better for the people who produce it, the environment it grows in, and better for the sector’s future. It is sourced via a system of Mass Balance.