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Supply Chain

Jack O’Neill began designing and producing the world’s first neoprene wetsuits out of the world’s first surf shop - a humble garage off the Great Highway, San Francisco. While living, surfing and playing by Jack’s original vision, we are constantly looking to improve our supply chain with the long-term in mind.

Sustainability Pillars

01
TO MAKE BETTER PRODUCTS

O’Neill Blue products were designed for durability, circularity and a better future. That’s why we currently use 40% more sustainable materials across all O’Neill Blue garments.

02
TO IMPROVE OUR SUPPLY CHAIN

Our goal is to use a majority of sustainable production practices throughout the supply chain at O’Neill. We strive towards total compliance to our code of conduct and to have full visibility and transparency into our supply chain. The continued collaboration in multistakeholder projects remains a top priority to improve our value chain. 

03
TO CHANGE HOW WE WORK

We move closer to better business practices by constantly improving internal training, ensuring forecasting precision and minimizing our footprint with every step.

04
TO GIVE BACK TO SOCIETY

In 1996, Jack O’Neill created the Sea Odyssey to educate students on the importance of maintaining a strong relationship with the sea and environment.​ To this day we are finding new ways to give back and follow Jack’s original legacy.

Packaging

Fashion retail won’t be able to eliminate packaging altogether because it's needed to protect product quality. That said, we already use a large portion of more sustainable materials in O'Neill Blue packaging. Below you can find our current breakdown as we move towards a more circular model.

ECOM BOXES:

100% recycled carton

ECOM BAGS:

80% recycled plastic

RETAIL shopping bags:

40% recycled plastic

POLYBAGS:
  • Single use polybag:
    50% recycled plastic
  • Reusable ziplock polybag for women's clothing, swim- and activewear:
    30% recycled plastic
  • Polybags for pinnacle products:
    100% recycled plastic

DOWNLOAD Sustainability REPORT

In this report, you will find our sustainability results for 2020, in which we produced our Winter 2020/2021 and Spring/Summer 2021 collection. Included are the actions we are taking to improve our supply chain, working conditions and environmental impact as a business.

Download CSR REPORT
Download our 2018 CSR report.
Download our 2019 CSR report.

Browse O’Neill blue products

Slowly make your wardrobe eco-friendly. 

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Register for a SHORELINE CleanUp Near You

Subscribe here and be the first to learn more about shoreline clean-ups in Canada organized by O'Neill. No marketing emails, we promise!

You will be re-directed to the Shoreline Cleanup webpage where you can plan a clean-up anywhere in Canada with your friends, family, schoolmates or work colleagues.

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