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OUr ocean mission

We live by Jack O’Neill’s words: The ocean is alive and we’ve got to take care of it. It is O’Neill’s commitment to protect the oceans for generations to come.

O’Neill BLue

O’Neill Blue products were designed for durability, more circularity and towards a better future. That’s why we currently have a minimum requirement of at least 40% recycled or sustainable materials in a style to be classified as O’Neill Blue, and we will continue to raise this bar in seasons to come. By 2025 our goal is to have all our garments under the O’Neill Blue label.

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We do this by constantly working on 3 main areas:

01

Make our collections as sustainable as possible.

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Shared responsibility across our supply chain.

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03

Together with Ocean Wise and World Wildlife Fund, O'Neill is on a mission to protect and restore the world's oceans.

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We have recycled over:

Plastic bottles into our collections.

We use REPREVE® fiber from recycled plastic bottles cleaned and woven into our designs. 

LEAD a SHORELINE CleanUp Near You

Subscribe here and be the first to learn more about shoreline clean-ups in Canada organized by O'Neill. No marketing emails, we promise!

You will be re-directed to the Shoreline Cleanup webpage where you can plan a cleanup anywhere in Canada with your friends, family, schoolmates or work colleagues.

MEET Mélodie Gougeon - Climate CHANGE ACTIVIST of the FUTURE

JOIN OUR OCEAN MISSION

Here’s how we can ride waves of change together.

Browse O’Neill blue products

Slowly make your wardrobe eco-friendly. 

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